BUSE UNIVERSELLE

The data collected by these services is necessary for the technical operation of the website and to provide basic shopping functions, as well as for security and fraud prevention purposes. These cookies are not optional. are necessary for the operation of the website.

We use this data to improve the performance of our website and its services, to study the user experience and to carry out analysis relevant to the company and our applications

We use Google Analytics
Google Analytics is a web analytics tool, used to measure activity on our site and browsing data. This data is used to measure audiences and optimize the services and products we offer to our users, to measure which features our customers use and how often. This allows us to design more relevant experiences, but also to drive business decisions. Details about the technology used by our customers, such as the version of the app or the version of the Internet browser, help to identify and solve technical problems.

We use this information and data for the purpose of improving your user experience, avoiding bugs and testing new features, but also to perform analysis of user experience and business activity. If you refuse these cookies, certain functionalities will disappear from the website.

We collect user browsing information to provide relevant sponsored content about our products. I accept and authorize the use of cookies and other tracers to offer me offers with suitable products, and to display them on its pages, applications or platforms of selected marketing partners, such as Google, Google Ads, Facebook, Youtube, LinkedIn or Instagram, and to transmit information to these advertising partners for this marketing purpose.

We use Facebook Pixel

We use Facebook Pixel to show you ads. We want these ads to be as relevant to you as possible. We share some of your interactions on our site with Facebook. This is necessary to ensure that the content of advertisements meets your expectations. Our ads are optimized based on this data to ensure greater effectiveness and provide you with relevant content.

We use Google Products

We use Google, Google Ads and Google Analitycs to show you targeted and personalized ads across Google's advertising network. We seek to adapt the content of advertisements so that it can be as relevant as possible for you. For this purpose, we share some of your interactions on our site with Google Ads. This includes, for example, information about when you have visited a certain page. You will find the link to the "Privacy policies and terms of use of Google" in our "Personal data" page at the bottom of each page of our site.